Digital Personal Data Protection Notice

What data we process

• Identity and contact details such as name, phone number, email, delivery address and pincode.
• Account, cart, order, payment-status, support and communication records.
• Device, log, approximate location and preference information when you use the website.
• Information you choose to provide through WhatsApp, forms, reviews, surveys or store interactions.

Why we use it

• To create and secure your account, send OTPs, process orders, deliver products and provide support.
• To prevent fraud, troubleshoot, maintain records and comply with legal obligations.
• To improve products and services using optional analytics where you permit it.
• To send promotional communications only where permitted; you can withdraw this choice.

Sharing and retention

We share only what is needed with sellers, delivery partners, payment providers, communication providers, hosting and technology vendors, professional advisers, and authorities where required. Vendors must protect the data and use it for the instructed purpose.

We retain data only for as long as needed for the stated purpose, service records, dispute handling, fraud prevention, and applicable legal requirements. We securely delete or anonymise it when no longer needed.

Your choices and rights

Subject to applicable law and verification, you may request access to information about your personal data, correction of inaccurate data, erasure where retention is not required, withdrawal of consent, and grievance redressal. Withdrawal does not affect processing already completed lawfully.

Submit a request to [email protected] with your name, registered phone or email, request, and any useful context. We may verify your identity before acting and will respond within the period required by law.